Category
AI Video
Key features
Data-driven personalized video
Interactive MP5 video format
Copy and paste CRM links
01 — Overview
What is
Blings
Blings turns marketing messages into personalized, interactive videos built from each recipient's data. Marketers paste a Smart Video Link into an existing email or CRM campaign, map merge tags and every viewer gets their own version, generated on their device so Blings never stores the personal data. Teams use it for lifecycle and CRM journeys, loyalty programs and campaigns, including engaging sales forces and partners.
02 — Who it’s for
Ideal Customer Profile
Built for lifecycle, CRM, loyalty and marketing ops teams at scale-ups, mid-market and enterprise brands. Customer stories include McDonald's, Live Nation and Boehringer Ingelheim.
03 — Capabilities
Key Features
Data-driven personalized video
Interactive MP5 video format
Copy and paste CRM links
On-device data handling
Video creation and editing
A/B experiments
100+ integrations
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Blings used for?
Blings is used to send personalized videos at scale inside email and CRM campaigns, so each recipient sees content built from their own data, which lifts engagement and conversions.
Who is Blings for?
It is built for marketers, especially lifecycle and CRM, loyalty and marketing ops teams at larger brands.
Which platforms does Blings integrate with?
Blings works with Salesforce, HubSpot, Braze, Klaviyo, Marketo, Iterable and more than 100 other CRMs, ESPs and marketing automation tools, plus custom CRMs.
Do I need a developer to use Blings?
No. Marketers copy the Smart Video Link and paste it into their campaign template. A one-line SDK embed is available for teams that want deeper control.