Category
Social Media
Key features
Context-aware comment moderation
Ad comment protection
AI-drafted replies with approval rules
01 — Overview
What is
BrandBastion
BrandBastion moderates and answers the comments, DMs, mentions and reviews that land on a brand's social channels and ads. AI that reads the full post context hides scams, spam, hate and impersonation, while approved knowledge is used to draft or send replies within set rules. Marketing and social teams also get sentiment and topic reporting across organic posts and paid campaigns.
02 — Who it’s for
Ideal Customer Profile
Built for social media, community and performance marketing teams at large brands that run high-volume organic and paid social. Customer logos on the site are mostly well-known global consumer brands.
03 — Capabilities
Key Features
Context-aware comment moderation
Ad comment protection
AI-drafted replies with approval rules
Managed 24/7 response option
Sentiment and topic reporting
Crisis and spike alerts
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is BrandBastion used for?
It protects and manages a brand's social conversations by hiding harmful comments, replying to comments, DMs and reviews, and reporting on sentiment across posts and ads.
Who is BrandBastion for?
Social, community and paid media teams at larger brands that receive a high volume of comments and messages across many channels.
Which platforms does BrandBastion cover?
It covers TikTok, Instagram, Facebook, X, Threads, LinkedIn and Messenger, plus reviews on Trustpilot, Google Business Profile, the App Store and Google Play. It also connects with Zendesk, Salesforce and Shopify.
Can replies be automated?
Yes. Replies can be drafted for approval, batch approved, or sent automatically within rules you set, and there is also a fully managed round-the-clock response option.