Category
Sales Intelligence
Key features
DTC brand explorer and filters
Charm Growth Score
Technologies in use per brand
01 — Overview
What is
Charm.io
Charm.io is an ecommerce intelligence platform that tracks direct-to-consumer brands, their products and their growth signals. Sales teams selling to ecommerce brands use it to filter and score prospects, see revenue estimates and technologies in use, and export lists or sync them to Salesforce. It also covers TikTok Shop brands, creators and products, and is used for retail merchandising and consumer investment research.
02 — Who it’s for
Ideal Customer Profile
Built for B2B sales and marketing teams at agencies, SaaS and service providers that sell to ecommerce brands, plus consumer investors and retail buyers. Fits startups through mid-market companies.
03 — Capabilities
Key Features
DTC brand explorer and filters
Charm Growth Score
Technologies in use per brand
TikTok Shop brand and creator data
Saved lists, searches and exports
Salesforce integration and API
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Charm.io used for?
Charm.io helps teams find and research ecommerce brands. Sales teams use it to build prospect lists of DTC and TikTok Shop brands filtered by growth, category and technology.
Who owns Charm.io?
Charm.io was acquired by Swiftline, a New York ecommerce software company, in May 2022.
Does Charm.io integrate with a CRM?
Yes. The app includes a Salesforce connection, including Salesforce Sandbox, so brand data can be sent to your CRM, and lists can also be exported.
Does Charm.io have an API?
Yes. Brand data can be pulled via API as well as through reports and exports, so teams can bring it into their own systems.