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Product review

CPV Lab Pro

CPV Lab Pro

Self-hosted ad tracking and attribution

Category

Revenue Intelligence

Key features

Multi-channel campaign tracking

Landing page and offer split testing

Multivariate landing page testing

01 — Overview

What is

CPV Lab Pro

CPV Lab Pro is a self-hosted ad tracker that records clicks, conversions and ROI across paid, organic and email traffic in one place. Marketers use it to attribute conversions to the right channel, split test landing pages and offers, filter bot traffic and send conversion data back to ad platforms through their Conversion APIs. A cloud-hosted sibling product, CPV One, offers the same tracking without managing a server.

02 — Who it’s for

Ideal Customer Profile

Aimed at affiliate marketers, media buyers, performance marketing agencies and smaller businesses that want to see which paid channels and campaigns actually return revenue.

03 — Capabilities

Key Features

Multi-channel campaign tracking

Landing page and offer split testing

Multivariate landing page testing

Bot and fraud traffic filtering

Cookieless S2S postback tracking

Conversion API integrations

06 — FAQ

Frequently Asked Questions

What is CPV Lab Pro used for?

It tracks ad campaigns across traffic sources, attributes conversions, and lets you split test landing pages, offers and traffic sources so you can shift spend toward what is profitable.

Is CPV Lab Pro self-hosted?

Yes. CPV Lab Pro runs on your own server. If you would rather not manage hosting, the same team offers CPV One, a cloud-hosted version.

Which platforms does CPV Lab Pro integrate with?

It sends conversion data to Facebook, TikTok, Google Ads and Microsoft Ads through their Conversion APIs, comes preconfigured for major traffic sources and affiliate networks such as CJ Affiliate and ClickBank, and connects to Make.com as a native app and to n8n.

Does CPV Lab Pro have an API?

Yes. CPV Lab offers an API so campaign data can feed automation and AI workflows, alongside its Make.com and n8n connections.

Ready to try

CPV Lab Pro

Self-hosted ad tracking and attribution