Category
Influencer Marketing
Key features
AI creator matching and outreach
Creator marketplace
Campaign briefs and approvals
01 — Overview
What is
Creator.co
Creator.co is an influencer marketing platform with an AI agent that finds matching creators, handles outreach, and runs campaigns from brief to payout. Brands can recruit from a large creator database or marketplace, approve content, track top performing posts, and reuse creator content in ads, emails and landing pages.
02 — Who it’s for
Ideal Customer Profile
Used by brand marketing teams from startups to enterprise and by agencies running creator programs for several brands. A managed service is available for teams that want experts to run campaigns.
03 — Capabilities
Key Features
AI creator matching and outreach
Creator marketplace
Campaign briefs and approvals
Creator payouts
Content usage rights
Performance tracking
Optional managed service
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Creator.co used for?
Creator.co helps brands discover influencers, run creator campaigns and reuse the content those creators make across marketing channels.
Who is Creator.co for?
It serves startups, small and mid-sized brands, enterprise brands and agencies, with many customers in retail, food and beverage, fashion and beauty.
Which social platforms does Creator.co cover?
Its creator search covers the major video and social platforms, including Instagram and TikTok.
Can I hire Creator.co to run campaigns for me?
Yes. Besides the self-serve platform, Creator.co offers in-house experts who plan, run and report on campaigns.