Category
B2B Contact Enrichment
Key features
Human verified contact data
Buying committee mapping
Job change and champion tracking
01 — Overview
What is
LeadGenius
LeadGenius delivers B2B contact data and buyer intelligence that is sourced with AI and checked by human researchers. Teams use it to map buying committees across target accounts, monitor job changes and champion moves, and add tags such as skills and technographics. Data is delivered on demand into the CRM or marketing automation platform for ABM, outbound and expansion plays.
02 — Who it’s for
Ideal Customer Profile
Aimed at marketing ops, sales ops and RevOps teams, along with sales and marketing leaders running ABM and outbound programs. Customers range from mid-market firms to large enterprises such as Google and Salesforce.
03 — Capabilities
Key Features
Human verified contact data
Buying committee mapping
Job change and champion tracking
Advanced contact tags and technographics
Global coverage across EMEA, LATAM and APAC
CRM and MAP delivery
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is LeadGenius used for?
LeadGenius supplies custom B2B contact data and buyer insights so teams can reach the right people in target accounts for ABM, outbound and expansion.
How is LeadGenius data sourced?
It combines AI sourcing with human in the loop review, which the company says keeps data accurate and compliant with GDPR, CCPA and LGPD.
How is the data delivered?
Data is tailored to each customer and delivered into their CRM or marketing automation platform.
Did LeadGenius acquire another company?
Yes. In July 2023 LeadGenius acquired the software assets of WhoKnows, a sales intelligence company, to add to its platform.