Category
Email Marketing
Key features
Drag-and-drop email editor
Email automation and segmentation
A/B testing
01 — Overview
What is
Mailjet
Mailjet is an email platform that handles both marketing campaigns and transactional emails such as notifications and receipts. Marketers get a drag-and-drop editor with real-time co-editing, automation, segmentation, A/B testing and landing pages, while developers get an email API, SMTP relay, parsing and webhooks. AI tools help generate campaigns and segments, and shared workspaces with roles and approvals let teams collaborate.
02 — Who it’s for
Ideal Customer Profile
Used by marketing teams, developers and agencies at small businesses, tech companies and larger enterprises that want marketing and transactional email on one platform.
03 — Capabilities
Key Features
Drag-and-drop email editor
Email automation and segmentation
A/B testing
Email API and SMTP relay
AI email generator
Team roles and approval flows
MCP server
05 — Similar tools
Alternatives
Brevo
Multichannel marketing, CRM and messaging in one
Mailchimp
Email and SMS marketing with automations
SendGrid
Email API and marketing campaigns at scale
Mailgun
Email sending API for developers and businesses
Postmark
Fast, reliable transactional email delivery
Campaign Monitor
Branded email marketing for small teams and agencies
06 — FAQ
Frequently Asked Questions
What is Mailjet used for?
Mailjet is used to design, send and automate marketing emails and newsletters, and to deliver transactional emails like password resets and order notifications from the same account.
Who owns Mailjet?
Mailjet is part of Sinch. Sinch agreed to acquire Pathwire, the parent of Mailjet and Mailgun, from Thoma Bravo in September 2021.
Which tools does Mailjet integrate with?
Listed integrations include HubSpot, WordPress, WooCommerce, Shopify, Google Cloud and Sinch Engage, with more in its integrations directory.
Does Mailjet have an API?
Yes. It offers a RESTful email API, SMTP relay, a Parse API for inbound email, email validation and an MCP server for AI tools.