Category
CRM
Key features
Kanban sales pipeline
AI lead scoring
Activity planning and automation
01 — Overview
What is
Odoo
Odoo is a suite of open source business apps covering CRM, sales, marketing, accounting, inventory, projects and more on one platform. Its CRM app gives sales teams a visual pipeline, AI lead scoring, activity scheduling, quotations and revenue forecasting. Companies use it to run sales alongside the rest of the business without stitching many tools together.
02 — Who it’s for
Ideal Customer Profile
Used by businesses of all sizes, from micro businesses and startups to midsized and large companies, that want CRM and back-office apps in one system.
03 — Capabilities
Key Features
Kanban sales pipeline
AI lead scoring
Activity planning and automation
Quotations from product catalog
Revenue forecasts and dashboards
Email marketing, events and VoIP apps
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Odoo used for?
Odoo is used to run a business on one platform, with apps for CRM, sales, marketing, accounting, inventory, projects and HR that share the same data.
Is Odoo open source?
Yes. Odoo's code is open source and published on GitHub, and it can be self-hosted, used online or hosted on Odoo.sh.
What does Odoo CRM include?
A Kanban pipeline, AI lead scoring, scheduled activities, email logging, quotations, automated lead assignment and reporting dashboards.
Who is Odoo for?
Odoo offers guidance for micro, small, midsized and large companies, so it covers a wide range from small teams to larger organizations.