Category
Partner Management
Key features
Partner recruiting and marketplace network
Partner onboarding and enablement
Referral link and lead tracking
01 — Overview
What is
PartnerStack
PartnerStack is a partner relationship management platform for running affiliate, referral, influencer and co-selling programs in one place. It helps companies recruit and onboard partners, track partner-sourced leads and deals, and pay commissions automatically on one monthly invoice. Vendors also get access to a large network of B2B partners through the PartnerStack marketplace.
The verdict
Partner management for affiliate and referral programs
02 — Who it’s for
Ideal Customer Profile
Built for B2B SaaS companies and their partnership, marketing and sales teams that want to grow through partners, from startups launching a first affiliate program to larger multi-program teams.
03 — Capabilities
Key Features
Partner recruiting and marketplace network
Partner onboarding and enablement
Referral link and lead tracking
Automated commission payouts
Co-selling and deal registration
Partner program reporting
Vendor and Partner APIs with webhooks
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is PartnerStack used for?
PartnerStack is used to run partner programs such as affiliates, referrals, B2B influencers and co-selling, covering partner recruiting, onboarding, lead tracking and commission payouts.
Who owns PartnerStack?
PartnerStack is part of AppDirect. AppDirect announced its acquisition of PartnerStack in April 2026, and the product continues under the PartnerStack name.
Which tools does PartnerStack integrate with?
PartnerStack connects with HubSpot, Salesforce and Pipedrive for CRM sync, with Stripe, Chargebee, Recurly, Maxio and Paddle for billing-based rewards, and with Slack, Zendesk and Workato. An MCP server links partner data to AI assistants.
Does PartnerStack have an API?
Yes. PartnerStack offers a Vendor API and a Partner API, webhooks for real-time events, and a tracking API for recording conversions, all documented at docs.partnerstack.com.