Category
Email Marketing
Key features
1,000+ responsive email templates
Drip and trigger campaigns
Behavioral smart segments
01 — Overview
What is
Pinpointe
Pinpointe is an email marketing platform built around permission based lists, with a large library of mobile friendly templates. Marketers build drip and trigger campaigns based on subscriber behavior, target smart segments that mix engagement, demographic and custom field data, and add social sharing to emails. It also monitors IP reputation and works with ISPs to keep inbox placement high.
02 — Who it’s for
Ideal Customer Profile
Built for marketing teams at growing and established businesses that have outgrown simpler email tools, including B2B companies nurturing prospects. It offers Professional, Enterprise and Agency editions.
03 — Capabilities
Key Features
1,000+ responsive email templates
Drip and trigger campaigns
Behavioral smart segments
Autoresponders sent from different reps
Social sharing buttons
Deliverability and IP monitoring
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Pinpointe used for?
Pinpointe is used to send email campaigns and automated drip sequences to opt-in lists, with segmentation and reporting to track how prospects and customers engage.
Who is Pinpointe for?
It is aimed at businesses with serious email programs, from mid-sized companies to enterprises, and has a dedicated edition for agencies that manage email for clients.
Does Pinpointe allow purchased lists?
No. Pinpointe is a permission based platform and does not allow purchased or non opt-in lists, which helps protect deliverability for all senders.
Can Pinpointe automate follow-up emails?
Yes. You can build autoresponder and trigger campaigns based on opens, clicks and other behavior, with filters on each email and the option to send on behalf of different people in your company.