Category
Intent & Signals
Key features
Technographic data
Intent and buying signals
Renewal and subscription insights
01 — Overview
What is
ProPlus Data
ProPlus Data provides B2B prospect intelligence, combining verified contact data, technographics, intent data and renewal and subscription insights. Its Next Tech Purchase data tracks technology shifts so teams can spot accounts likely to switch or renew. Sales and marketing teams use it for ABM targeting, in-market account identification, voice verified lead generation and event audience acquisition.
02 — Who it’s for
Ideal Customer Profile
Built for B2B sales and marketing teams, especially at technology vendors running ABM programs, from scale-ups to enterprises.
03 — Capabilities
Key Features
Technographic data
Intent and buying signals
Renewal and subscription insights
Next Tech Purchase predictions
Verified B2B contact data
Voice verified lead generation
05 — Similar tools
Alternatives
HG Insights
Technographic and GTM intelligence platform
Bombora
B2B intent data for finding in-market accounts
TechTarget
Purchase intent data for tech vendors
ZoomInfo
B2B data and AI for go-to-market teams
Enlyft
AI account scoring for technology partner selling
6sense
Account intelligence and intent data for B2B
06 — FAQ
Frequently Asked Questions
What is ProPlus Data used for?
ProPlus Data helps teams find in-market and renewal-ready accounts using verified contacts, intent signals and technographic data for smarter outreach.
Who is ProPlus Data for?
It is aimed at B2B sales and marketing teams, especially technology vendors running account based marketing.
What is Next Tech Purchase?
Next Tech Purchase is ProPlus Data's product that tracks technology changes at accounts to predict when they may adopt or replace a solution.
Does ProPlus Data offer lead generation services?
Yes. Beyond data, it offers voice verified leads using multi-channel email and phone verification, plus audience acquisition for events.