Category
Reputation Management
Key features
Text and video testimonial forms
Review import from G2, Capterra and Google
Embeddable review widgets
01 — Overview
What is
Shapo
Shapo helps businesses collect text and video testimonials through shareable forms, import existing reviews from sites like G2, Capterra, Google and Trustpilot, and manage them in one hub. You can then embed reviews on websites and landing pages with copy-and-paste widgets such as grids, carousels, badges and walls of love. It also adds NPS surveys, AI surveys and feedback widgets.
02 — Who it’s for
Ideal Customer Profile
Used by marketers, founders and small teams at startups, SMBs and growing mid-market companies that want social proof on their site. The site says 5,000+ businesses use it.
03 — Capabilities
Key Features
Text and video testimonial forms
Review import from G2, Capterra and Google
Embeddable review widgets
Wall of Love pages
NPS and AI surveys
Google Reviews API
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Shapo used for?
Shapo collects, manages and displays customer testimonials and reviews, so teams can add social proof to websites, sales pages, emails and social posts.
Can Shapo collect video testimonials?
Yes. Customers record a short video on their phone or computer through a collection link, and it lands in your Shapo dashboard ready to publish.
Where can Shapo import reviews from?
Shapo lists 30+ sources, including G2, Capterra, Clutch, Google, LinkedIn, Product Hunt, Trustpilot, Reddit and X, plus store review apps like Judge.me and Yotpo.
Which website builders does Shapo work with?
Its widgets are plain HTML embeds, so they work on WordPress, Webflow, Squarespace, Shopify, Elementor, ClickFunnels and most sites that accept embed code.