Category
Customer Messaging
Key features
SMS, MMS, RCS and WhatsApp
Two-way team inbox
Automated reminders and drip messages
01 — Overview
What is
Sinch Engage
Sinch Engage, formerly MessageMedia, is a business messaging platform for SMS, MMS, RCS and WhatsApp. Teams send campaigns, automated reminders and notifications, and manage two-way conversations in a shared inbox, often triggered from their CRM. Sales, marketing and support teams use it to follow up with leads, confirm appointments and send targeted messages from tools like HubSpot and Salesforce.
02 — Who it’s for
Ideal Customer Profile
Small and mid-sized businesses and larger organizations that want texting tied into their CRM, with marketing, sales, support and operations teams as the main users.
03 — Capabilities
Key Features
SMS, MMS, RCS and WhatsApp
Two-way team inbox
Automated reminders and drip messages
Email to SMS
Dedicated local and national numbers
Subaccounts with permissions
HubSpot and Salesforce integrations
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Sinch Engage used for?
It is used to send business text and WhatsApp messages, such as campaigns, reminders and notifications, and to handle replies from customers in one inbox.
Who owns MessageMedia?
MessageMedia is owned by Sinch, which completed its acquisition in November 2021. The product has since been renamed Sinch Engage.
Which tools does Sinch Engage integrate with?
It has native integrations with HubSpot, Salesforce, NetSuite, Zoho and Shopify, so messages can be triggered from your CRM or other systems.
Which messaging channels does it support?
Sinch Engage supports SMS, MMS, RCS and WhatsApp, with dedicated local and national business numbers for sending.






