Category
CRM
Key features
Distribution CRM with account signals
AI assistant and agents
Quote and order entry automation
01 — Overview
What is
Proton
Proton is an AI platform for wholesale distributors that connects to the ERP and combines CRM, product information management, quote and order entry and ecommerce. AI agents and an assistant called Pronto spot sales opportunities such as late reorders, clean up product catalogs, grow online carts and draft quotes and orders. Sales teams get account signals and recommended actions in one place.
02 — Who it’s for
Ideal Customer Profile
Distributors from growing family businesses to mid-market and enterprise firms, used by sales leadership, inside and outside sales reps, ecommerce and operations teams.
03 — Capabilities
Key Features
Distribution CRM with account signals
AI assistant and agents
Quote and order entry automation
Product information management
Ecommerce and AI search
ERP integration
05 — Similar tools
Alternatives
06 — FAQ
Frequently Asked Questions
What is Proton used for?
Proton helps distributors find sales opportunities, manage customer accounts, clean product data, run ecommerce and draft quotes and orders using AI.
Who is Proton for?
It is built for distributors in industries such as industrial and MRO, electrical, HVAC and plumbing, safety, jan-san, medical and building materials.
Does Proton connect to my ERP?
Yes. Proton connects to the distributor's ERP and other data sources, and the site mentions ERPs such as Epicor and Infor.
Does Proton have an API?
Yes. Proton publishes API documentation in its support resources.